Crayola's Colors of the World:

Packaging design serves as a pivotal tool for fostering diversity, inclusion, and accessibility, crucial for reaching a broad consumer base. Crayola's Colors of the World Crayons, featuring 24 skin tones, exemplify inclusive design, enhancing sensory experiences and representation. Inclusive packaging considers diverse backgrounds and abilities, promoting cultural sensitivity and sustainability, while appealing to a wider audience. Companies must embrace multi-sensory and diverse packaging to meet the needs of today's diverse consumers effectively.


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